CAPE BRETON — THIS IS OUR MOMENT! The 2026 East Coast Music Awards are coming to Sydney this May, and CBMIC is calling on our members, artists, industry partners, and the entire community to help us show Atlantic Canada how Cape Breton shows up.
This isn’t just another event — this is one of the biggest music celebrations in the region.
What’s Coming to Sydney: • ~250 artists & performers • 100+ live performance sets • 30+ stages across multiple venues in downtown Sydney • The 38th Annual Awards Gala (Presented by Rogers) May 21, 2026 | Centre 200 • Showcases, pop-ups, partnered stages & industry conference sessions • Nominees spanning blues, country, folk, electronic, dance, classical & more • 26 nominations connected to Cape Breton within the Nova Scotia total
This is a national spotlight. This is industry. This is tourism. This is Cape Breton hosting the East Coast.
And we want to build the largest volunteer team ever — 350 strong.
Volunteers are the heartbeat of ECMA — from front-of-house hospitality to backstage support, you help create the welcoming, high-energy experience the awards are known for.
✨ Be part of the action ✨ Meet artists & industry professionals ✨ Support 250+ performers ✨ Represent Cape Breton on a major stage ✨ Help us reach 350 volunteers
And yes — there are perks: Volunteer Perks Include: • Refreshments at Volunteer Services • Official branded & dated ECMA t-shirt • Access to showcases (based on hours worked) • Volunteer Awards • Volunteer appreciation party with prizes & entertainment This is our chance to come together as a music community and make Sydney 2026 unforgettable.
Let’s show Atlantic Canada how Cape Breton does it. #ECMA2026 #CapeBreton #CBMIC #Volunteer #SydneyNS #EastCoastMusic #MusicIsland ... See MoreSee Less
It’s been 10 long years since the ECMAs last took over Sydney with live, in-person magic. That means we have an entire new generation of music lovers who haven’t yet felt the electric pulse this event sends through our community!
From May 20–24, Sydney will be the heartbeat of Atlantic Canadian music. This isn't just a festival; it’s a movement. We’re calling on everyone—especially those who have never experienced an ECMA week—to be brave, step up, and soak in every showcase, every gala, and every late-night session.
🙌 WE NEED YOU TO MAKE IT HAPPEN! An event this massive needs a legendary crew. We are looking for hundreds of volunteers to help us show the world how Cape Breton throws a party. Whether you’re a seasoned pro or a first-timer, this is your chance to get behind the scenes and be part of the legacy.
✨ Step up. Experience the energy. Join the team.
Apply now: bit.ly/4rkIJBAto get involved, please do not hesitate to reach out to
If you have any questions about the event, our volunteer roles, or how to get involved, please do not hesitate to reach out to volunteers@ecma.com.
Saviez-vous que… Plus de 100 artistes du Canada atlantique se produiront aux ECMA 2026 à Sydney, en Nouvelle-Écosse? C'est la célébration ultime de la musique de la côte Est!
A Juno Masterpiece Made in Cape Breton! Huge congratulations to Morgan Toney on winning the 2026 JUNO Award for Traditional Roots Album of the Year for Heal the Divide!
This win is a testament to the incredible talent right here in our backyard. A massive shoutout to the team at Lakewind Sound Studios Ltd., including the legendary Mike "Sheppy" Shepherd, whose engineering brought this 'Mi’kmaltic' sound to life. We also want to recognize the brilliant Keith Mullins for his vital contributions to Morgan's career and this project.
From Unama’ki / Cape Breton Island to the national stage—congrats to the whole team!
CAPE BRETON — THIS IS OUR MOMENT! The 2026 East Coast Music Awards are coming to Sydney this May, and CBMIC is calling on our members, artists, industry partners, and the entire community to help us show Atlantic Canada how Cape Breton shows up. This isn’t just another event — this is one of the biggest music celebrations in the region.UPDATE: We're at 216 and well on the way to our goal!!! Get Involved!
CAPE BRETON — THIS IS OUR MOMENT! The 2026 East Coast Music Awards are coming to Sydney this May, and CBMIC is calling on our members, artists, industry partners, and the entire community to help us show Atlantic Canada how Cape Breton shows up.
This isn’t just another event — this is one of the biggest music celebrations in the region.
What’s Coming to Sydney: • ~250 artists & performers • 100+ live performance sets • 30+ stages across multiple venues in downtown Sydney • The 38th Annual Awards Gala (Presented by Rogers) May 21, 2026 | Centre 200 • Showcases, pop-ups, partnered stages & industry conference sessions • Nominees spanning blues, country, folk, electronic, dance, classical & more • 26 nominations connected to Cape Breton within the Nova Scotia total
This is a national spotlight. This is industry. This is tourism. This is Cape Breton hosting the East Coast.
And we want to build the largest volunteer team ever — 350 strong.
Volunteers are the heartbeat of ECMA — from front-of-house hospitality to backstage support, you help create the welcoming, high-energy experience the awards are known for.
✨ Be part of the action ✨ Meet artists & industry professionals ✨ Support 250+ performers ✨ Represent Cape Breton on a major stage ✨ Help us reach 350 volunteers
And yes — there are perks: Volunteer Perks Include: • Refreshments at Volunteer Services • Official branded & dated ECMA t-shirt • Access to showcases (based on hours worked) • Volunteer Awards • Volunteer appreciation party with prizes & entertainment This is our chance to come together as a music community and make Sydney 2026 unforgettable.
Let’s show Atlantic Canada how Cape Breton does it. #ECMA2026 #CapeBreton #CBMIC #Volunteer #SydneyNS #EastCoastMusic #MusicIsland ... See MoreSee Less
The second night is over half sold, so don't wait to get your tickets! You can find them here: linktr.ee/opendoorscapebreton,This is the group bringing the show to life.
Over the coming days, we’ll be introducing each of the artists, MC's and production crew involved. Some of them were deeply influenced by this album, or by Rita MacNeil’s music in the 70s and 80s. Others didn’t know this record existed until this project began.
That mix of memory and discovery is part of what makes this collaboration so exciting. Stay tuned in the coming days as we introduce everyone.
Our second night is over half sold so don't wait to get your tickets!